Datajournalism has been a buzzword for the past 10 months. What does it really all mean, and how can we use ‘datajournalistic’ techniques to enhance investigations and articles? The change in the tools of journalism leads to a change in the skills needed to operate in a newsroom. Journalists must adapt, from writers to project managers. Underlying technologies also require to change the way we distribute content. Media must become liquid, in the sense that they must be able to take any shape to be consumed on any device. On the business-side, technology has destroyed century-old cash machines. We begin to see today how the market for meaning and trust is begin to build itself – and how journalists must adapt to retain a key role in the new ecosystem.